Mrs Margaret Abela officially launched the L-Istrina BOV Piggy Bank Campaign 2011 in schools with a visit to St Thomas Primary School in Marsascala. Mrs Abela was accompanied by Edward Muscat Azzopardi, Head Marketing at Bank of Valletta.

Over 5,000 piggy banks were distributed in all schools in Malta and Gozo for the eighth consecutive edition of the Campaign. The BOV L-Istrina Piggy Bank Campaign, helps raise much needed funds for those in need as well as raise awareness amongst the younger generations about the needs of others within the community. Ms Abela, accompanied by Bank of Valletta representatives will be visiting a number of schools over the coming weeks to encourage the collection of funds and raise awareness.

The final amount collected, together with a donation from Bank of Valletta will be presented during the live broadcast of L-Istrina on 26th December.

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