On Thursday, the Gozo Tourism Association and Booking.com organised a half day conference entitled Maximising Online Bookings. This conference, which was held at the Grand Hotel, Mgarr, Gozo was open for the members of the Gozo Tourism Association, owning and or operating accommodation establishments.

The Conference was addressed by the Chairman of the Gozo Tourism Association, Mr. Paul Scicluna. In his address the GTA Chairman, tackled the increasing awareness of the tourism establishments in online bookings.

Mr. Leslie Vella, Chief Officer Strategic Planning and Deputy to the CEO at the Malta Tourism Authority, then gave a detailed presentation of the trends, patterns and behaviours of the visitors to Gozo.

This was followed by an intervention from Mrs. Alessia Saleri Booking.com Area Manager Italy South, who together with Ms. Alessandra Blanck, Booking.com Account Manager Malta, delivered a presentation on the Strategy and Innovation of Booking.com.

In their presentation, these representatives gave an overview on Booking.com booking patterns to Gozo.

Those present were given the opportunity, to put forward their questions and comments both to Mrs. Alessia Saleri, as well as to Mr. Leslie Vella.

The Conference was brought to an end by the concluding remarks of Mr. Joe Muscat, CEO of the Gozo Tourism Association.

This conference which was very well attended by Gozitan tourism accommodation owners and operators, was followed by a standing lunch.

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