Bank of Valletta is intensifying its efforts to deliver new services to its customers through a mobile platform following the successful launch of the first mobile banking and payments service in Malta earlier this year.

With immediate effect, the Bank’s network of Automated Teller Machines (ATMs) has been upgraded to enable BOV customers to enter or confirm their mobile telephone number. In this manner, the Bank will be able to deliver to its customers, directly on their mobile phone and free of charge, a series of notifications which enhance the overall customer experience offered by Bank of Valletta whilst enabling the customer to feel fully in control of his banking transactions even when using electronic delivery channels.

“The mobile phone has today become one of the most important communication channels for our customers and we, at Bank of Valletta, are focused to continue to deliver a fully integrated value proposition through this channel which has truly become the channel of choice in today’s world,” said Ivo Camilleri, Executive Head, Electronic Banking Services at Bank of Valletta.

“Through BOV Mobile, we have opened up the possibility for anyone having a mobile phone to receive payments directly from anyone who has the BOV Mobile app activated on their smartphone. Now, through this initiative whereby we are asking our customers to confirm or provide us with their mobile phone number when they use our ATMs, we are seeking to deliver, as widely as possible, a range of free sms notification services which enable our customers to track, in real time, certain transactions that they effect when using their BOV cards and their BOV Mobile Pay app,” added Mr. Camilleri.

Furthermore, customers may also opt to receive SMS alerts free of charge when, for example, one of their term accounts has matured, or when they receive a direct credit payment in their account. These services can be applied for through the Bank’s 24×7 or directly through any one of the Bank’s branches.

Further information regarding this service may be obtained from any BOV branch, the Bank’s website www.bov.com, or by calling the Bank’s Customer Service Centre on 21312020.

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